Interior design by Atelier Markgraph for exclusive boxes in the VfB Stadium


Frankfurt/Stuttgart, 22 May 2024 – Atelier Markgraph has been responsible for the new concept and interior design of the VIP boxes of Mercedes-Benz and Mercedes-Benz Bank in the MHPArena in Stuttgart. The spatial concept is inspired by the idea of a “private club”, combined with the luxury and comfort of an elegant hotel suite.

The two-year renovation of the MHPArena in Stuttgart was completed at the end of March 2024. The Mercedes-Benz and Mercedes-BenzBank VIP boxes also received a new look as part of the renovation work.

Brand experience in a small space

The two newly designed Club Suites, measuring 55 and25 square metres, offer guests a special quality of stay and create a stylish setting for special occasions –whether sporting or concert events or meetings with clients.

The interior design is characterised by high-quality materials and surfaces, comfy furniture, an individual lighting concept and the most up-to-date audio and video technology.

Surprising accents and sophisticated branding

Natural materials such as wood and natural stone as well as discreet accessories create a cosy atmosphere. Accentuated colour schemes and unusual material contrasts create simple elegance and support the special ambience. Subtle reliefs and stylised patterns lend the rooms a confident style. High-quality and durable materials in combination with well thought-out design solutions enable long-term and sustainable use of the rooms.


Client: Mercedes-Benz AG und Mercedes-Benz Bank AG, Stuttgart

Concept, planning, interior design, graphic design, construction management, AV installation: Atelier Markgraph GmbH

Interior construction: Alfred Kiess GmbH, Stuttgart

Documentation photos: Kristof Lemp, Darmstadt

About Atelier Markgraph

Atelier Markgraph GmbH is an internationally active agency for planning, design and design services based in Frankfurt am Main. The company was founded in 1986 as an “agency for spatial communication” on Markgrafenstraße in Frankfurt am Main. Atelier Markgraph supports its clients from culture, business and science in creating immersive experiences.

In an open format, an interdisciplinary team of almost 75 people translates key topics and brand messages into tangible scenographies and spatial narratives that encourage discussion and dialogue.

Since the generational change in 2017, Lars Uwe Bleher, Tom Schubert and Stefan Weil have formed the management trio, which was expanded in 2023 by a management level consisting of Sebastian Bausch, Christoph Diederichs, Antonia Eisert, Sarah Rossbach and Jennifer Ussner.

Press contact Atelier Markgraph

Tina Schneyer
Fon: +49 69 97993 – 0
Mobil: +49 151 177 464 38

Atelier Markgraph GmbH
Mainzer Landstraße 193
60326 Frankfurt
Managing Directors: Lars Uwe Bleher, Tom Schubert, Stefan Weil

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